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Heated Rivalry: Why isn’t UK ice hockey a bigger deal?

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James Y. Falcon
James Y. Falconhttps://scribbledpage.com
James Y. Falcon is a digital journalist and long-form content strategist covering global sports, entertainment, education, and trending world affairs. With a strong focus on search-driven news and audience behavior, his work blends real-time trend analysis with clear, contextual reporting. James specializes in breaking down fast-moving topics—ranging from international football and franchise cricket to exam updates and pop-culture shifts—into accurate, reader-friendly narratives. His articles are designed to help readers understand not just what is happening, but why it matters in a rapidly changing digital landscape. When not tracking global trends or analyzing search data, James focuses on refining long-form journalism for modern platforms, with an emphasis on clarity, credibility, and reader trust.

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Getty Images Two young men, one in a black suit with open-necked white shirt, and one in a black leather jacket, pose for a photo in front of a large photo of a moodily lit, empty ice hockey rink.Getty Images

Heated Rivalry made overnight stars of actors Connor Storrie and Hudson Williams

Ice hockey has been slingshotted into mainstream UK culture thanks to Heated Rivalry – the breakout hit TV show focused on the sport.

The series, based on author Rachel Reid’s books, follows two rival players who fall for each other off the ice, sparking a forbidden love affair.

It arrived in the UK this month after gaining legions of fans in the US and Canada late last year, where the sport is already popular.

Big TV shows and pop culture moments can raise the profiles of sports and hobbies, encouraging viewers to get involved.

Stranger Things is credited with boosting interest in Dungeons and Dragons, and shows such as Game of Thrones have drawn tourists to the real-life locations where they were filmed.

But those in charge of ice hockey in the UK say there are barriers for new people wanting to try their hand at the sport.

Ice Hockey UK A man in a black body warmer over a blue shirt holds a small, circular glass trophy as he stands next to an ice hockey player in a Great Britain Jersey. The white garment has an outline of a lion - coloured in with a Union Flag design - in the centre.Ice Hockey UK

Henry Staelens, chief executive of Ice Hockey UK (pictured left), says the sport is struggling to meet demand from new players

Interest in ice hockey in the UK has been growing, with record numbers of spectators at top-level games.

The interest in the sport was already “healthy” before Heated Rivalry came along, as perHenry Staelens, chief executive of Ice Hockey UK and England Ice Hockey.

“It’s grown to be one of the biggest professional sports in this country,” he tells The MediaNewsbeat.

“But it’s been run like an amateur sports club for a long time because of funding issues.”

There are waiting lists to join teams, Henry says, but clubs aren’t easily able to accommodate the demand.

“The biggest issuewe have is lack of facilities and lack of ice,” he says.

“People try the sport, then they want to join a team or get some ice time – and there’s just not enough ice time.”

He says there are roughly 60 rinks in the country, but there are already about 14,000 registered players and he can see this growing by 10% year-on-year if more facilities were added.

Henry says ice rinks are “insanely expensive” to run due to the cost of energy required to keep them cold.

“We k currentlythat some ice rinks will favour more public skating sessions because they make more fundsfrom public skating,” he says.

Henry estimates the cost for a single rink at about £40,000 a month, and says hosting ice hockey teams alone would unlikely cover the cost.

A woman in a thick jacket with a Great British Ice Hockey logo on the left side stands in front of an ice rink. The surface is marked with tracks from multiple skates.

Jodie Alderson-Smith plays for one of the UK’s top female teams

GB ice hockey women’s captain Jodie Alderson-Smith, 31, plays for West Midlands team Solihull Vixens.

She agrees a lack of ice time is the biggest challenge they face, even though her team is in a relatively privileged position.

Because they have a sponsor who helps with funding, she says, it means they get longer than other teams for breaks and warm-ups at match time.

Jodie tells Newsbeat ice hockey is a “very inclusive” sport, which might explain why it’s grown in popularity with women.

“We’re hoping to get more people into the games, but currently it’s it’s very much family and friends,” she says.

Her Vixens teammate Tahlia Davidson-Wright, 18, says she hopes that Heated Rivalry’s popularity will help to draw bigger crowds.

“Hopefully we’ll have a bit more engagement,” she says.

“Bigger crowds boost the whole atmosphere for the team.

“It’s really special being able to play in front of loads of people.”

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